Konica Minolta Sensing Expands Offerings into Brazil and Latin America with Light and Display Instruments

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July 19, 2013

Konica Minolta Sensing Americas, Inc. (KMSA), the worldwide leader in the industrial measurement of color, light, and 3D shape, announced today that it is extending the sale of its light and display measurement technologies and software solutions to Latin America to support demand in the region. The company presently serves clients throughout the market with its color measurement equipment and solutions.

This announcement further expands Konica Minolta Sensing’s strong presence in the region and represents the company’s continued commitment to its customers. Locally based distributor T&M, which has offices in Brazil will sell the line of light and display instruments into Brazil with strong focus on display applications.

Konica Minolta is recognized as a leading producer of light meters and as a company that delivers light source color measurement products like the industry standard CL-500A illuminance spectrophotometer and CA-2500 2D color analyzer. “The extension provides many new opportunities for Konica Minolta Sensing to leverage the respected Konica Minolta brand with a globally demanded product,” said Darlene Giordano, Marketing Manager. “The Brazilian market provides significant opportunities for growth and remains a top priority for Konica Minolta Sensing.”

Konica Minolta’s lighting technology is important for Latin American companies developing products for the display and lighting industry including consumer displays, professional displays, broadcasting, post-production, digital cinema, aerospace, and automotive applications

“We are excited to offer companies in Brazil a strong portfolio of innovative, light source measurement solutions,” said Joe Esteves, Special Accounts Sales Manager of Konica Minolta Sensing. Expanding our expansive line of light meters and display measurement products internationally into developing markets such as Latin America reaffirms our commitment to establishing our brand and acquiring new customers.”

Originally published: http://sensing.konicaminolta.us/2013/07/7192013-konica-minolta-sensing-expands-offerings-into-brazil-and-latin-america-with-light-and-display-instruments/